Soft drink, soft price: Soda prices found to be significantly low: Healthy alternative milk is 160 percent more expensive on average

Can we get people to drink healthier options if we provide more cost-effective healthier options? "Researchers found a huge disparity between the price of soda, which is linked to the prevalence of health issues like diabetes, and milk -- a difference in price that could be narrowed by taxes like the one on sugary drinks recently approved in Philadelphia."